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Demographics is a shorthand term for 'population characteristics'. Demographics include race, age, income, mobility (in terms of travel time to work or number of vehicles available), educational attainment, home ownership, employment status, and even location. Distributions of values within a demographic variable, and across households, are both of interest, as well as trends over time. Demographics are primarily used in economic and marketing research.

Demographics vs Demography


The term demographics as a noun is often used erroneously in place of demography, the study of human population and its structure and change. Although there is no absolute delineation, ('demographic' as an adjective can indeed refer to either (e.g., demographic transition), demography focuses on population dynamics, whereas demographics is most often used in the fields of media studies, advertising, marketing, and polling, and should not be used interchangeably with the term "demography" or (more broadly) "population studies."

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@GymMississauga: Contact @WonderMoms for advertising...right place..right demographics
WreathQueen (Kristeen Sopeju ) Tue, 03 Nov 2009 22:23:32 -0000
@GymMississauga: Contact @WonderMoms for advertising...right place..right demographics
Observing the demographics (via picture) of tweeters of various hashtags is interesting. Let me know what you notice! ;)
lukebarton (Luke Barton) Tue, 03 Nov 2009 22:18:32 -0000
Observing the demographics (via picture) of tweeters of various hashtags is interesting. Let me know what you notice! ;)
@mjtwit Lunch def'ly on ppl's minds. Interesting room demographics, tho. BTW, what was interesting in Sam Gross/Unisys preso? I missed it.
jayfry3 (Jay Fry) Tue, 03 Nov 2009 22:05:32 -0000
@mjtwit Lunch def'ly on ppl's minds. Interesting room demographics, tho. BTW, what was interesting in Sam Gross/Unisys preso? I missed it.
Speaking of Camaros, women apparently love the new Camaro http://bit.ly/1WYrFY Cool article about marketing, demographics and pony cars.
kevinwisch (Kevin Wisch) Tue, 03 Nov 2009 21:57:27 -0000
Speaking of Camaros, women apparently love the new Camaro http://bit.ly/1WYrFY Cool article about marketing, demographics and pony cars.
Just heard @npratc run a correction about Pownce and Twitter demographics for this story from yesterday: http://bit.ly/1IVFdj
acarvin (Andy Carvin) Tue, 03 Nov 2009 21:52:18 -0000
Just heard @npratc run a correction about Pownce and Twitter demographics for this story from yesterday: http://bit.ly/1IVFdj
Demographics Report I is out! Check our embassies to read it!
thelastkingdom (The Last Kingdom) Tue, 03 Nov 2009 21:49:31 -0000
Demographics Report I is out! Check our embassies to read it!

 
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Medieval Demographics Made Easy - How many people in a medieval city? How many taverns? How many castles in those hills? This article will let you know.
Meta Description: [ How many people in a medieval city? How many taverns? How many castles in those hills? This article will let you know. ]

Division of Territory in Society - Sociology-fluent designers will have a ball with Ed Stephan's population density research. For the rest of us, his notes on tribal territory sizes are enough to enhance the realism of low-technology settings.
Meta Description: [ 17-Chapter online book covering Ed Stephan's work over thirty years with the Size-Density hypothesis and his Time Minimization Theory ]

Fargoth Materials Page - Downloadable information on creating kingdoms, races, inns taverns, and other items.

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